Snap Shares Drop 36 Percent Following Poor Second-Quarter Results

The Associated Press
The Associated Press

Snap, the parent company of social media platform Snapchat, suffered a 36 percent drop in share price in intraday trading on Friday following the release of the company’s poor second-quarter results and the announcement of plans to slow hiring. The Silicon Valley company has lost almost two-thirds of its market value in 2022.

Snap shares dropped by more than 36 percent in intraday trading on Friday after the company released poor second-quarter results and said that it plans to slow hiring as it attempts to manage weak revenue growth. Co-founders Evan Spiegel, the CEO, and CTO Bobby Murphy agreed to new employment contracts that will allow them to remain in their position until at least January 2027.

In this photo illustration, logos of the Snapchat, Facebook, Twitter, Messenger, Instagram and LinkedIn applications are displayed on the screen of an Apple iPhone on May 12, 2018 in Paris, France. Faced with the anger of dissatisfied users, the Snapchat application has canceled certain changes, announced at the end of 2017, in the presentation of the application, announced its parent company Snap Friday. Snap, which accumulates the financial losses, announced last November a redesign of this app popular with teenagers to attract new users and advertisers. Snapchat is a free photo and video sharing application available on iOS and Android mobile platforms from Snap Inc. (Photo Illustration by Chesnot/Getty Images)

(Photo Illustration by Chesnot/Getty Images)

CNBC reported the following financial figures for the company:

  • Earnings per share: A loss of 2 cents, adjusted, versus expected loss of 1 cent, according to a Refinitiv survey of analysts
  • Revenue: $1.11 billion versus $1.14 billion expected, according to Refinitiv
  • Global Daily Active Users (DAUs): 347 million versus 344.2 million expected, according to StreetAccount

In a letter to investors, Snap said that it will not be providing guidance for the third quarter because “forward-looking visibility remains incredibly challenging.” The company added that revenue so far in the period is “approximately flat” from a year earlier. Refinitiv noted that analysts expected to see sales growth of around 18 percent, making the latest figures particularly disappointing.

The company stated in the letter: “We are not satisfied with the results we are delivering, regardless of the current headwinds.” Snap’s stock has lost almost two-thirds of its value in 2022. Snap said in May that it wouldn’t meet the second-quarter guidance it set the prior month, resulting in a 43 percent plunge in the share price. Snap cited a macroeconomic environment that was deteriorating much faster than expected as the reasoning behind the failure.

“The second quarter of 2022 proved more challenging than we expected,” Snap said in an investor letter. Snap said that it now plans to “substantially slow our rate of hiring, as well as the rate of operating expense growth.”

Snap claimed that the slowing demand for its online ad platform and the recent 2021 Apple iOS update and privacy changes resulted in poor ad revenue. The company also claimed competition from companies such as TikTok has resulted in marketers pulling back on their ad spending.

Read more at CNBC here.

Lucas Nolan is a reporter for Breitbart News covering issues of free speech and online censorship. Follow him on Twitter @LucasNolan

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